The ever-changing social landscape is the perfect environment to engage your customers throughout the customer journey. Understanding that journey, and how social media fits into it, can unlock a world of potential for your business. It’s also important to note;

Social media has changed how people research products in the customer journey.

Now, buyers can find the latest products and share reviews on social media.

Because of social media, the customer journey is more human and personal.

For brands, social media is a research hub for buyer personas, product development, & purchasing habits.

For customers, social media is a resource for product trends, customer service, and peer Social media has changed how people research products in the customer journey.

When it comes to social media, the opportunities are endless;

 Increased brand recognition.  Every opportunity you have to syndicate your content and increase your visibility is valuable.

 Improved brand loyalty.  Brands who engage on social media channels enjoy higher loyalty from their customers.

 More opportunities to convert.  Every post you make on a social media platform is an opportunity for customers to convert.

 Higher brand authority.  Interacting with your customers regularly is a show of good faith for other customers.

 Richer customer experiences.  Social media, at its core, is a communication channel like email or phone calls.

 Improved customer insights.  Social media also gives you an opportunity to gain valuable information about what your customers are interested in and how they behave, via social listening.

Social media is constantly changing. Over the last few years social media specialists have had to constantly reinvent ourselves. We’ve learned the hard way so you don’t have to.

We are always adapting to new tactics that take advantage of new tools and adapting how we measure success and what we’re trying to achieve.

We are committed to staying on top on trends so our clients don’t risk becoming irrelevant.

Social media is growing and social media channels are innovating incredibly fast and changing the meaning of social media.

We’re here to help.

Cherryielding can help define your social media strategy.

We conduct research and analyse when and where your customers are online.

We will craft social media messages that your audience resonates with.

We will guide your budget and provide recommendations on where you need to be investing to effectively amplify your social media efforts

A good media ad strategy will make you way more money than it will ever cost you, and will help you compete with much larger businesses.