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AI-driven answers are reshaping Google search, but SEO remains crucial. Optimising for featured snippets, long-tail keywords, and in-depth content can boost visibility.
Reddit’s deal with Google boosts its SEO value, while Meta thrives on AI-driven ads and short-form videos. Marketers must adapt to these shifting trends.
Meta’s AI-powered ads and short-form videos drove a 65% stock surge in 2024. With TikTok’s future uncertain, 56% of marketers plan to invest in short videos.
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